What’s F&I’s role in educating customers during COVID-19?

F&I can also be a great benefit to the contact-less transaction at the completion of the deal and when the consumer then takes ownership of the delivered vehicle, writes Tim Blachowiak, VP of dealer sales at Protective Asset Protection.
Dealers want to leverage the online experience to remove any friction that historically was perceived to take place toward the completion of the deal inside the F&I office.
This pressure and mindset are reduced when car shoppers have information ahead of time on F&I product options. This allows them to research the benefits of these products in the comfort of their home, as opposed to being in the F&I office where they don’t have time to make proper considerations.
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